Improving the customer experience with AI requires consistent data, process management, and a pragmatic approach

Toronto, ON (April 17, 2018)NexJ Systems Inc. (TSX: NXJ), a provider of Intelligent Customer Management software, today shared insight into how financial services firms should leverage AI to grow their business. Some firms have already started an AI journey with roboadvisors managing investments or chatbots providing customer support. With an evolutionary and practical AI strategy, firms can now empower advisors and bankers to better focus interactions to increase market share.

NexJ has been delivering rules-based intelligence in its product suite for more than 10 years, enabling some of the world’s largest financial institutions to differentiate themselves through the delivery of personalized service and a superior customer experience. NexJ’s Intelligent Customer Management suite comprises relationship management, process management, and data management products. The guiding principle behind every NexJ product is to deliver intelligent capabilities that empower bankers and advisors to save time, optimize customer value, and enhance client engagement. We are now progressively introducing machine learning and advanced AI to generate and operationalize deeper, more reliable insights from enterprise data.

NexJ’s Intelligent Customer Management approach begins by integrating any data source, whether internal, such as back-office systems, or external, such as market data, into a comprehensive customer view. A sophisticated rules engine leverages this integration to automate time-consuming tasks and embed best practices into daily activities. For example, firms can use the rules engine to drive recommendations in real time and prompt for next best action.

This intelligent capability, coupled with consistent data, forms the foundation for future deep learning and the application of AI to key business tasks and ensuring regulatory compliance. For example, NexJ provides the capability to select the correct regulatory forms, prefill data from integrated systems and launch dynamic branching approval and follow-up workflows.

According to Ashley Globerman, Wealth Management Research Analyst at Celent, “The automated customization of client performance reports is a feature that separates NexJ from its competitors. Most CRM providers have only begun to add this capability to their roadmaps for 2019 and beyond.”

“What our customers want is for their advisors to have an intuitive user experience that helps them work smarter and faster,” said William M. Tatham, CEO of NexJ Systems. “Our newly added ability to support machine learning to deliver a cognitive application is an exciting step in the advancement of our industry-leading Intelligent Customer Management for financial services.”

About NexJ Systems Inc.

NexJ Systems is a provider of Intelligent Customer Management software for the financial services industry. The Intelligent Customer Management suite is comprised of NexJ’s award winning-products that use artificial intelligence to optimize customer management and increase advisor productivity, and cognitive applications that use machine learning to recommend the right actions to work smarter and faster.

Based in Toronto, NexJ has clients throughout North America, Asia Pacific and in Europe. For more information about NexJ visit www.nexj.com, e-mail info@nexj.com, or call 416-222-5611. Join us on LinkedIn, follow us on Twitter, subscribe to our YouTube channel, like us on Facebook or hang out with us on Google+.

NexJ Forward-looking Statement

Certain statements in this press release may contain words considered forward-looking statements or information under applicable securities laws. These statements are based on NexJ’s current expectations, estimates, forecasts and projections about the operating environment, economies and markets in which the company operates. These statements are subject to important assumptions, risks and uncertainties that are difficult to predict, and the actual outcome may be materially different. NexJ’s assumptions, although considered reasonable by the company at the date of this press release, may prove to be inaccurate and consequently its actual results could differ materially from the expectations set out herein. For additional information with respect to risks and other factors which could occur, see NexJ’s securities filings with the OSC and other securities regulators. NexJ securities filings are available onwww.sedar.com.  Unless otherwise required by applicable securities laws, NexJ disclaims any intention or obligations to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

For more information:

Matthew Bogart
Vice President, Marketing
NexJ Systems Inc.
416-227-3708

Matthew.bogart@nexj.com

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